Om Malik is known as the blogger that loves to rag on eBay. Exhibit A, B, C, D, and E . . . . . . . (somebody’s got to keep eBay honest right?)

Most recently Om suggests

1. Come up with eBay 2.0 and figure out a role for the company in the digital future.
2. Focus on core strengths. Buy Intuit (Quicken) to give eBay buyers and sellers accounting features.
3. Focus of the company should be Paypal and turning it into Citibank of online world. (Very Very Important.)
4. Figure out a way to get into shareware sales business. Perhaps acquire eSellerate. This is where Ebay can put its heft to good use.
5. Get into digital media sales. The recent Skype-EMI deal could be a good start.

I havent yet seen a journalist turned CEO become successful (turning VC’s works some time . .. Moritz for one) but I think Om is well on his way . . . (as you guys can tell, I’m exercising a huge amount of self control not to write a retort). So the only thing I’ll write is that some of these ideas are obvious, others too vague, and the rest are simply financially infeasible (to be honest, I do like one of them though). . ie not much better or worse than a McKinsey deck